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The Brothers Warner
“Today, I’ve come to believe that the marketing of a movie is more important than the movie itself. That is, to me, a very sad thing. Perhaps that explains why there are less films of social relevance because they’re harder to market.”
“It’s very difficult, especially for large successful companies, to change quickly. Any introduction of new technology puts into question every business and profit model that they have in place.”
“If the producers of pictures see only the dollars, then I believe these production efforts will fail.”
